USC
UX Designer
2012
I designed the website for the Keck Medical Center of USC, creating a digital experience that reflects the center’s reputation for world-class healthcare. The goal was to make essential information—like finding a doctor, exploring specialties, and planning a visit—easily accessible to patients, families, and providers.
I developed a clean and approachable design that balances warmth with professionalism. Key features include a clear navigation system, a patient-focused homepage with quick access to vital resources, and thoughtful use of imagery to humanize the medical environment. By combining usability with brand integrity, the site helps USC connect patients with trusted care while reinforcing its role as a leader in medicine.